Reliance Steel & Aluminum Co. is a metal distributor in Los Angeles. The company started in the late 1930's in the postwar metal industry boom. It was listed in Fortune's List of "Most Admired Companies". Print Renegades was thrilled to work with a Los Angeles icon. The job: To screen print on patio umbrellas! This wasn't just a T-shirt one could thread and easily work on, this took time and thought. We had to be precise, working with that large of fabric. It took multiple people to make sure each umbrella was flawless. After the umbrella was printed, we had to fit it into our dryer. Making sure the fabric didn't scorch and the ink dried thoroughly. It was an exhausting job however, it's projects like these that make us love our jobs. We are always ecstatic to have new and interesting projects, where we can showcase our knowledge of the trade.
We were able to do another small print run for a Wonderful Pistachios commercial (starring the one, the only Stephen Colbert) and this was slightly different from the last fabric print that we did for this same company. (Video can be seen HERE)This print was still as lengthy, full sized printing on fabric, except this time it was a 3 color print. Much more time consuming. The process started out the same (building a pallet that big to print, making films and burning screens to fit that sized screen), but the registration and color matching was slightly different.Overall, the prints turned out amazingly. As you can see here, and in the final video of our new "The Late Show with David Letterman" host replacement.
Superbowl time has come: and so has the time for the amazing commercials that are made just for that one single game. We had the chance to print some fabric for the Pistachio Wonderful Superbowl commercial (as seen HERE). Our main man Stephen Colbert is staring in the commercial, with his eagle costar, wearing a custom made suit that we printed. We were given the feat to print multicolored prints on a large roll of fabric. Although this was superbly impossible for most printers to take on, we feel differently about custom jobs as this one, and we took this job on, ready to rock it! STEP 1: Prepping - Doing this wasn't easy, as we weren't set up for it and really had to improvise with our materials and process of getting this done. First step: Getting a pallet (table) to attach to the press in order to print on, and fit